About Us:

Tena koutou katoa.  We are Stay Native, a Social Enterprise and family team.  As a family we love to travel, and on our travels, the experiences we have valued the most are those that gave us genuine connections with the land, the people and the culture.


Chanelle Armstrong

Born and raised in Northland, New Zealand, Chanelle has completed degrees in both Māori Development and Social Services and is passionate about improving social outcomes for Māori. Chanelle manages our branding, marketing and social media strategies ensuring that our kaupapa reflects our values and vision to a global audience.   


Te Ara Armstrong

Te Ara is Head of Innovation and Future Growth where he researches and validates ways Stay Native can stay contemporary and inventive. His background is in the creative industries including fashion, design and architecture. An avid traveler Te Ara has a rich appreciation for cultural diversity and indigenous empowerment.   


Pam Armstrong

With a background in Community led development Pam has worked on numerous projects in partnership with various Iwi and Hapu throughout the country. Pam represents Stay Native in growing strategic alliances with key stakeholders in Te Ao Māori and the New Zealand and Māori Tourism industries.   


Chala Chase

Chala has recently returned home to New Zealand with her family after living abroad for several years in Australia. With over 10 years experience running and operating successful businesses, she will manage day to day operations for Stay Native and oversee the development and scaling of our Website as our business grows.


Eliza Leuluai 

Eliza is passionate about indigenous empowerment and sustainability. She is always considering ways Stay Native can care for our planet, and care for the people we work with. Her background is vast and varied including teaching, conservation and program delivery.